Syed Maisam Ali

ISLAMABAD: Meta has rolled out Instagram Map in Pakistan, introducing an immersive way for users to discover stories, reels, posts, and notes tagged to local spots. From bustling caf&eacute;s to concerts, all while keeping privacy controls firmly in place. The new feature helps people &ldquo;find what friends and favorite creators are sharing from local hangouts,&rdquo; according to a statement via Media Matter, the PR agency representing Meta in Pakistan, on Saturday. Importantly, location sharing is turned off by default, with users able to share their last active location only with selected friends, close friends, or no one at all. A clear indicator at the top of the map shows when location sharing is active, while reminders appear when adding tags. Meta has also refined the Instagram Map experience by removing profile photos from map content, making it clearer when location is off, and adding preview options for tagged posts. Parents, too, are given tools to supervise teens, ensuring safer sharing practices.<figure class="fr-media"><img src="https://paktv-assets-7d41fab8.s3.eu-west-2.amazonaws.com/uploads/d85c92fa-07cd-44c7-85b7-6460d74dab2c-PR Image 2 (1).png" alt="PR Image 2 (1).png" class="fr-fil fr-dib"></figure> The launch comes at a time when Pakistan has become one of Meta&rsquo;s fastest-growing markets.&nbsp; Facebook currently reaches an estimated 49 million users across the country, while Instagram has around 19 million active users, making it a key platform for both youth culture and emerging digital businesses, according to the DataReportal&rsquo;s Digital 2025: Pakistan report. WhatsApp, however, remains the undisputed leader: the messaging app is used by over 52 million Pakistanis, reflecting its dominance as the country&rsquo;s primary tool for communication. <figure class="fr-media"><img src="https://paktv-assets-7d41fab8.s3.eu-west-2.amazonaws.com/uploads/937963de-49a2-47b1-bd58-751d7d11faab-PR Image 1 (1).png" alt="PR Image 1 (1).png" class="fr-fil fr-dib"></figure> These numbers highlight not just Meta&rsquo;s deep penetration in Pakistan&rsquo;s digital ecosystem but also the enormous potential for features like Instagram Map, which blend social discovery with real-world connections.

Artificial Intelligence

Nearly 19 million Pakistanis use Instagram, making it one of Meta’s fastest-growing platforms in the country. To deepen engagement, Meta has launched Instagram Map, helping users explore location-tagged content with strict privacy protections.

Articles tagged with "Instagram"

Instagram Map debuts in Pakistan, connecting 19M users to local moments